ANSWERS · UK AND US
How do you find enterprise tech buyers who are ready to buy now?
Enterprise tech buyers leave signals in public before they buy. They hire a new security or IT leader, start a migration, face an audit, raise money or hire for the team your product supports. RevIntel reads every public signal available for your market, finds the named person who owns the problem and calls them while the timing is right.
The short answer
Enterprise tech buyers leave signals in public before they buy. They hire a new security or IT leader, start a migration, face an audit, raise money or hire for the team your product supports. RevIntel reads every public signal available for your market, finds the named person who owns the problem and calls them while the timing is right.
What a buying signal looks like in enterprise tech
A buying signal is anything public that suggests a company will soon need what you sell. A new CISO or CIO. A cloud or infrastructure migration. An audit or a regulatory deadline. A job advert for the team your product supports. A post about the exact problem you fix. One signal on its own means little. Several together, at an account that fits, mean it is worth calling now.
Why the signals depend on what you sell
An identity security vendor and an infrastructure platform do not look for the same moments. One watches for new security leaders, audits and access problems. The other watches for platform hiring, migrations and scale. We start each campaign by working out which public signals matter for your product, then build the list around them.
From signal to conversation
- 1.Read every public signal available for your market.
- 2.Add lookalikes of the customers you already have.
- 3.Find the named person who owns the problem and the person who signs.
- 4.Call them, with email and LinkedIn to the same people where your programme includes them.
- 5.Log what each conversation tells us, and feed it back into who we call next.
Listening is part of the method
The call itself is a signal. Buyers tell you their timing, the vendor they use today, what would make them switch and who really decides. We record and log all of it. A not right now with a date is pipeline, and it comes back onto the list when it is due.
What it costs
| Programme | Price per calendar month | Planning basis and scope |
|---|---|---|
| Launch campaign | £5,000 | 1,000 to 1,500 calls, planned on 1,000 calls, about 200 conversations and 10 booked meetings, about £500 per booked meeting before commission. You supply the contact list. |
| Growth programme | £7,500 | A dedicated rep across calls, email and LinkedIn, planned on 2,000 calls, about 400 conversations and 20 booked meetings, about £375 per booked meeting before commission. |
| GTM managed team | £15,000 | 2 cold callers and a GTM leader, planned on 4,000 calls, about 800 conversations and 40 booked meetings, about £375 per booked meeting before commission, with a 12-month minimum. |
| Done-for-you ads | 30% of budget | Minimum £10,000 a month ad budget. You pay £3,000 only once the campaign generates leads. Mature campaigns reach 20+ leads a month, around £150 per lead. |
Every RevIntel programme carries 10% commission on won deals, so the cost tracks the revenue it creates.
Frequently asked
What are buying signals in B2B tech sales?
Public evidence that a company may need what you sell soon, such as a new security or IT leader, a migration, an audit, funding, hiring for the relevant team or posts about the problem you solve.
Do you use intent data?
We use every public signal available for your market. Which ones matter depends on what you sell, so the mix is set at the start of each campaign.
How do signals turn into meetings?
A signal tells us which account to call and when. We then find the named buyer and call them.
We win you customers.
Named accounts, ads to the exact buyers, calls that book meetings, and a record that follows every one of them to the sale.
9 programmes delivered. £24M+ pipeline built. List built in week 1, calling from week 2.